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Wednesday, June 10, 2009

First Customised Postal Stationery in India

India’s first ever customized postal envelope to commemorate
NIIT’s World Computer Literacy Day was released on 2.12.2001,
by
Union IT and Communications Minister Mr. Pramod Mahajan.
The size of envelope is 191x125 mm.This is a "Postage Pre Paid" envelope.

Customised Postal Stationery

India Post offers 10 different sizes of customized envelopes, in three varieties of the paper viz. 80, 90, and 100 GSM for corporate clients. The client can choose the amount of postage prepaid as per their requirements. (Rs. 5 for inland letter rate, Rs. 15 for overseas airmail letter rate, Rs. 22 for inland registered letter) The envelopes are available in sizes 140 x 90, 152 x 90, 162 x 114, 180 x 135, 176 x 125, 220 x 110, 240 x 120, 229 x 162, 230 x 160 mm and A4. The advantage of customized postal stationery envelope is the client gets the prestige linked to having its own customized stamp on the mail, which gets instant branding, it saves time as it has no need to frank the mail. This is an innovative way to reach the masses through day-to-day activities and without substantial cost.
These customized postal stationery envelopes are also printed at M/s Calcutta Security Printers Ltd., Kanpur and Madras Security Printers, Chennai. Special code numbers are being printed on the backside of the envelope. e.g. 4CEVC0001. Here the first numeral is the serial number of the customized envelope, followed by two letters "CE" for customized envelope and two initials for the identification of the corporate client for which the envelope has been printed. Last digits stands for the individual unique number of that envelope. Each envelope bears a unique number, which falls with in the code numbers.
These customized postal stationery envelopes can only be mailed from the designated post office and can be used by the client for the period of one year from the date or month of release.

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